Krissy Murphy, Senior Consultant, The T1 Agency

Krissy is a proven revenue generation consultant with experience building business, marketing and business development plans for some of Canada’s largest brands and not for profits. With nearly a decade of experience, she develops custom strategies based in a solid foundation of research and best practice distilled into insights and action plans with measurable results.

Krissy’s strategies have led to revenue growth for a variety of stakeholders including selling seven figure sponsorship deals, helping properties solicit and sign their first (and second, and third…) sponsor, and generating exponential business growth for T1’s consulting practice.

Some of the clients Krissy has worked with in her time at T1 have included: Nestlé, Dairy Farmers of Canada, SickKids Foundation, Tennis Canada, AIR MILES, Ontario Lottery and Gaming, ParticipACTION, the Institute of Internal Auditors Canada, and Habitat for Humanity Canada.

Krissy is an avid sports fan, and Board Member for Canada Snowboard, the national sport organization for snowboarding in Canada.